For the summer issue of the Nashville Post Magazine, I got to attend what I can only imagine was the most epic conference ever put on in the United States,… Read more I could be a professional conference-goer →
When I was at Hammock, one of the clients I worked with was 20|20 Research, a worldwide leader in online qualitative research, based right here in Nashville. The nature of… Read more 20|20 Research: A Blog About Qualitative Research →
For the Q4 2014 issue of The Source, the magazine for HealthTrust purchasing group, I wrote about one of HealthTrust’s many solutions to help hospitals curb costs, and in particular the unpredictable costs of energy, through natural gas and electricity procurement. Their strategy, which focuses heavily on hedging, is not just about securing the lowest price, but securing a price that hospitals can count on in the future. Read the full article.
A lot of the writing I do wouldn’t be considered typical journalism, because it’s heavily influenced (and reviewed) by a client, and in many cases an article is even reviewed… Read more Pharmaceutical Commerce: Adverse Event Reporting Takes on a New Look →
For the September/October 2012 issue of Pharmaceutical Commerce, a bimonthly that reports on the business side of the pharmaceutical business, I wrote a feature article called Grappling With the Long-Term Care Market. The article looked at the growth opportunities of the long-term care market, as well as challenges and constraints that pharma marketers need to be aware of. Check out the full article.