Pharmaceutical Commerce: Grappling With the Long-Term Care Market

Pharmaceutical_Commerce_-_September_October_2012For the September/October 2012 issue of Pharmaceutical Commerce, a bimonthly that reports on the business side of the pharmaceutical business, I wrote a feature article called Grappling With the Long-Term Care Market. The article looked at the growth opportunities of the long-term care market, as well as challenges and constraints that pharma marketers need to be aware of.

Check out the full article.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s